Fortify’s Elite plan includes direct access to a licensed broker who reviews offer terms with you, flags potential issues, and advises on counter-offers and negotiation strategy. You make every decision — your broker makes sure you’re making it with full information.
Offer review and negotiation guidance are exclusive to the Elite plan. You can upgrade from Essentials or Pro to Elite at any time — including after an offer arrives — with no upgrade fee.
What broker guidance covers
Your assigned broker is available throughout the offer and negotiation stage to support you in four key areas:
- Offer review — Your broker walks through the purchase contract with you line by line, covering price, contingencies, timelines, and any unusual terms so nothing catches you off guard.
- Issue flagging — Your broker identifies terms that could be problematic — such as an aggressive inspection timeline that limits your response window, a waived appraisal contingency that exposes the buyer to risk, or seller concessions that quietly reduce your net proceeds.
- Counter-offer strategy — Your broker advises on what to counter, what to accept outright, and what leverage you have based on current market conditions, days on market, and competing inventory.
- Multiple-offer situations — When more than one offer comes in, your broker guides you on setting a “highest and best” deadline, structuring your response to all buyer agents, and evaluating competing offers on factors beyond purchase price alone — such as financing strength, contingency terms, and closing flexibility.
How to access your broker
Elite sellers have a dedicated direct broker line. Contact your assigned broker using the phone number and email listed in your Fortify seller portal. Response times are typically same business day — if you reach out in the morning, expect a reply before end of business.
When you share an offer with your broker, send the full purchase contract (not just a summary). Your broker will review it and schedule a call or send written feedback with their assessment and recommended next steps.
What broker guidance does NOT include
Your broker advises you — they are not acting as your listing agent or making decisions on your behalf. You retain full decision-making authority over every offer, counter-offer, and negotiation position. Your broker’s role is to make sure you understand your options and their implications before you act.
Fortify is a licensed Florida brokerage (FL Broker License #BK3556019), also licensed in Arizona and Tennessee. Broker guidance is provided within the scope of those licenses.
Share the full purchase contract with your broker before responding to any offer, even if the terms look favorable. Subtle contingency language can have significant implications for your timeline, your liability, and your net proceeds.
